Morton Marketing is an expert in direct mail marketing. We can help you generate leads and promote your business.
Our proven process:
|University of Michigan Baseball Fundraising Direct Mail
1) List research
- selecting the right mailing lists is a critical success factor in direct mail marketing. In addition to using your in-house list, we will research a vast database of targeted list opportunities to provide recommendations on other prospecting files.
2) Offer development
- what's going to make your mail recipients take action? Responses are the measurement of success in direct mail, so we spend time helping you develop appropriate offers to meet your goals.
3) Creative and copywriting
- from full color self mailers to sales letter packages, our team will craft attention getting, benefit oriented materials that cut through the clutter.
4) Website elements
- landing pages and web response forms are great tools, we'll help you develop the right pages to increase response.
5) Reporting and Analysis
- back end reporting and analysis is critical to ensure long term success and ROI maximization. We'll help you build tracking mechanisms and evaluation criteria into your programs.
Copyright © 2013 Morton Marketing Inc. | Canton, Michigan | 734.844.1160 | Toll Free: 877-21-Results